Top Gear

How do you take a global iconic show and give it something new and fresh without losing the brand essence? It was a challenge, but as we’ve already mentioned, we love a challenge.  It felt obvious to us to build a concept that brought the feel of the studio in line with the amazing films featured in the show and to take inspiration from the contemporary lines in car design and the shooting styles of the VT’s. The result delivered a set that kept all the style points of the original series with sight of the original Dunsfold hanger.